ROKU CITY X CARNIVAL CRUISES

Introducing a groundbreaking ad campaign that seamlessly marries the vibrant world of Roku City with the allure of Carnival Cruises. At its visual core lies a custom illustration featuring Carnival's latest ship, the Jubilee, elegantly rendered in the distinctive purple signature style of Roku City. Collaborating closely with the client and ad team, the primary focus was to elevate awareness around Carnival's upcoming flagship, set to sail from Galveston, Texas, in 2024. This campaign marks a historic moment as Roku City warmly embraces a travel brand within its iconic landscape.

Working in tandem with the engineering team, meticulous attention was given to ensure flawless integration, addressing potential issues related to screensaver scrolling, size considerations, and maintaining water transparency. This custom ad illustration not only visually captivates but also stands as a testament to the seamless fusion of creative vision and technical expertise.

Carnival Cruise Line Teams With Roku on New Ad Campaign